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Top Tenandahalf Tips archive

10½ ways to recycle your content so every piece has the maximum impact

12 Jan 2020

Producing a constant flow of new content is now a fundamental part of every professional service firm’s marketing strategy. However, whether you’re writing articles, blogs, top tips or FAQs (or preferably a mix of all of these), there is a time requirement. So, if your fee earners are going to take time out to write for you, you need to do everything you can to make sure their efforts generate the maximum return ...

10½ tips that’ll help you get more from an exhibition stand

11 Jul 2019

While we’re admittedly not massive fans of exhibitions for a raft of reasons, we do recognise they can provide a way to get you in front of a very specific audience. And, because you’ll have picked the event because it serves a specific sector, that audience should include all 3 of the potential sources of new work open to you (your clients, your professional contacts within the sector and brand new prospective clients) so if you are going to invest in a stand here are 10½ tips that will help you get a better return from it …

All of our #Tipat2 business development tips from June 2019

01 Jul 2019

Every working day at 2pm we share a practical and proven business development tip via, LinkedIn, Twitter and Facebook. To make it as easy as possible to follow and collect the tips we tag them all with #Tipat2 but in case you’ve missed any (or all of them!) here are all of June’s tips in one go …

All of our #Tipat2 business development tips from May 2019

07 Jun 2019

10½ alternatives to a traditional article

03 May 2019

Articles have long been a mainstay of most professional service firms’ marketing strategies and it’s easy to understand why. Getting your name in the right publications immediately underlines your credibility in your market earning you kudos with your current clients and contacts and boosting your visibility to prospective clients. However they also take a long time to research and write. And, looking towards your readers, they also take a while to read! If you are looking to produce content for your website and newsletters you need to find more time-effective (and reader-friendly) formats. Here are 10½ we are seeing work really well for the solicitors, accountants, IP attorneys, barristers and architects we work with ...

All of our #Tipat2 business development tips from April 2019

01 May 2019

Every day at 2pm we share a practical and proven business development tip via Twitter and Facebook.

All of our #Tipat2 business development tips from March 2019

11 Apr 2019

Every day at 2pm we share a practical and proven business development tip via Twitter and Facebook. To make it as easy as possible to follow and collect the tips we tag them all with #Tipat2 but in case you’ve missed them (or are new to the party) here are all of March’s tips in one go!

10½ tips to help you stay in touch with clients, contacts and targets

24 Mar 2019

In our experience every professional knows they need to stay in touch with their clients, their professional contacts and their targets not least because you will always win the majority of your work from people you already know. However, there are almost always questions as to how you stay in touch so with this in mind, here are 10½ tips we hope will help you get closer and stay closer to the people who are most important to your practice.

10½ tips to help you produce better podcasts

28 Jan 2019

More and more professionals are now producing podcasts. While the range of topics, formats and presenting styles will vary from cast to cast, here are 10½ pointers that’ll help you improve your podcast irrespective of your specialism or practice area and irrespective of whether you’re a solicitor, an accountant, a patent or trade mark attorney, a barrister or an architect.

The 10½ tips of Christmas

21 Dec 2018

From the 7th to the 21st December we released one top tip per day. These top 10½ tips (cleverly done as many are only working a half day on the 21st!) are the 10½ pieces of advice we think we gave most frequently during 2018 so we thought we’d share them here too.

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