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Helping smarter professional service firms grow


Marketing & BD Planning

Step up to the next level

Do you want to organise your marketing and business development activities so they take your firm to the next level?

We will help you to create a comprehensive and measurable business development plan.  Your plan will be designed specifically to achieve your firm's commercial objectives and based upon the resources you have available.

At the same time we will give your firm's approach to marketing and business development a thorough and explorative health check to assess where you are at present, establish what's working well and highlight which areas need kicking into touch.

How you will benefit from Marketing & BD planning:

  • You will have a plan that will deliver; a practical outline you can implement immediately to win new business and start to grow your current clients' annual spend
  • Your business development will be focused on what works for you which means your activities will become not only more effective but more cost-effective
  • You'll find out where you can make small changes to your marketing approach that will save you unnecessary expense and, together with the improvements you see on the top line, will make a massive difference to your bottom line
  • You will have access to a wealth of professional services marketing experience; not only an objective fresh pair of eyes but a team that will introduce best practice based upon what's working when it comes to selling professional services

How it works:

1. We will spend half a day interviewing your firm's key stakeholders to gain a better understanding of where your firm is and where you want the firm to be. At the same time we will ask about your current business development and marketing activities and dig a little deeper to find out how well they are performing.
2. We take this insight away and use it to build a practical business development plan designed specifically to meet your commercial objectives.
3. We then return to your offices to deliver your draft plan and refine it with you until you are completely happy it will meet your objectives and can be comfortably delivered using the resources you have available.

We guarantee by investing the time to put together, you will improve the ROI your business development generates.

 

Please contact us for more information on how we can help you create the right Marketing & BD Plan for your firm.

 

 

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What our clients say about us

We needed help with strategic planning. Bernard worked with us to produce a template to our marketing plan. We were immediately impressed by his focus and lateral thinking.

Andrew Borkowski, Partner, Geldards, Law Firm