Watson, Farley & Williams
Profile
Watson, Farley & Williams LLP was established in 1982. It is an international commercial law firm recognised for its excellence in finance and investment work, including banking, structured and asset financing, private equity and fund investment, particularly in the transport, energy and natural resource sector.
(Source: The Legal 500, 2008 Edition)
Context
The firm wanted insight into how they were perceived in the market place by their existing clients.
Project
Independent Client Service Reviews with 15 key clients internationally.
Deliverables
Identify awareness and attitudes of key clients towards Watson, Farley & Williams in the market place providing them with practical next steps to be taken to enhance their experiences.
Methodology
Face to Face interviews with key decision makers at their offices.
Results
Thorough research providing Watson, Farley & Williams with a deep understanding of how they are perceived by their clients in the market place, thus highlighting a series of next step and business development opportunities.
What our clients say about us
Size 10½ Boots was instructed to run a limited number of client service reviews with some of our banking clients. We were impressed with the level of insight they were able to give us, and the number of business development opportunities identified. The success of this initiative has demonstrated that this is an exercise worth looking at across a larger number of the firm’s clients.
Simon Bastin, Director of Business Development, Watson, Farley & Williams LLP, Law Firm
Size 10½ Boots has helped Watson, Farley & Williams in the area of business development training, not only in terms of the content material but also how we can improve on the delivery of this in-house. Our content, design and ‘train the trainer’ sessions were run on a one-to-one basis. The result is that our business development team are now equipped to deliver practical and digestible training in a way that the partners and fee earners really understand and can implement immediately. We have been particularly impressed with Size 10½ Boots’ commercial focus and a ‘results based’ approach to their work.
Simon Bastin, Director of Business Development, Watson, Farley & Williams LLP, Law Firm
Famous feet
Victoria Beckham
Ex-Spice Girl/Fashion designer
Shoe size: 7
