Addleshaw Goddard
Profile
Law firm, national. C£178 million turnover.
Context
Firm is exploring new product opportunities.
Project
Primary consultation with target market to identify business potential of new product.
Deliverables
Create appointments and stage interviews with key decisions makers. Use insights to develop commercial proposition with clients.
Methodology
One on one interviews with key decision makers.
Results
Research findings have helped the firm develop its commercial proposition and engaged potential client’s partners in the process. Mitigated business risk by testing product concept launch.
What our clients say about us
These guys open doors we couldn’t open. At Size 10½ Boots the key qualities are motivation, energy, enthusiasm and a very commercial focus.
Richard Oakes, Business Development Director, Addleshaw Goddard, Law Firm
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