The most productive marketing tool any accountancy practice has is its staff but are your accountants creating as many new opportunities as they should be?
If your accountants are going to really drive your firm’s marketing and business development, they will need to develop their marketing and business development skills so they know how to:
1. Win more work from your current clients
2. Stay visible so they create new introductions and referrals
3. Target and convert new prospects
The best part is once they have those skills they can continue to generate new fees and new opportunities for you long into the future.
Better still, as their efforts won’t come with the generous price tags associated with advertising, sponsorship or hospitality, your marketing and business development will soon become much more profitable.
Tenandahalf deliver bespoke business development workshops designed specifically for chartered accountants. Our workshops are always based around the most straightforward marketing and business development advice, ideas we know work and ideas your accountants can implement easily and immediately so you can quickly start enjoying the results.
While we can create workshops on any aspect of marketing and business development, the areas we tackle most frequently include networking, how to spot and progress new targets, client development and client relationship management, presentation skills, how to produce more productive content and how to make the best use of social media. To find out more you can download a copy of our L&D directory here.
When it comes to choosing attendees, we can meet the demands of every member of your team as we have delivered business development training for accountants at every stage of their career from trainees through to partners.
As well as workshops we also provide 1on1 coaching to cover the individual training requirements of your accountants in confidence.
Our 1on1 coaching sessions will give your fee earners an opportunity to explore the BD strategies they are most comfortable with and, by exploring current best practice, combine those strategies into a personal BD plan they can implement easily and use to generate new opportunities work for your firm long into the future.
If you would like to find out more the types of marketing and business development training we could deliver for your law firm, please click here to arrange a free initial 45 minute consultation.