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Welcome to the Size 10½ Boots Blog.

Would you like to save your firm tens of thousands of pounds?

03 Dec 2019

I have a practical suggestion that will not only save your firm tens of thousands of pounds but also spare you the cost/effort/disruption of implementing an expensive CRM system or updating your current contact management software. All you need is what Microsoft or Apple already offers as standard.
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Posted by Douglas  | Comments: 0

Little things matter!

22 Nov 2019

In my 20s I was a sales executive at Procter & Gamble.  I learnt so many small things there, things that got me into good habits from the off and habits I stand by today. What I’ve noticed in the 20 years since I left P&G is that the most successful individuals and organisations – just like P&G - pay attention to the little things so I’d like to share a few of those here ...
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Posted by Douglas  | Comments: 0

Do you have a favourite crime drama?

19 Nov 2019

There is a helpful exercise that detectives use you can adopt to improve both the efficiency and effectiveness of your business development. You know that scene in your favourite crime drama when, after a murder, the senior detective stands in front of a large white board and addresses the staff?  In the first scene the white board just shows the victim but later, as the show goes on ...
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Posted by Douglas  | Comments: 0

Would you like to get more business introductions and referrals?

15 Nov 2019

When you were 7 or 8 your teacher would sometimes say to the class “I would like you to write a story about anything you like.” Do you remember how hard this was? With no focus your mind wandered and it was difficult to decide what to write about. On the other hand do you remember when your teacher was that little bit more prescriptive? When they said, for example, “I would like you to write a story about magic”? This was much easier as you had some direction.
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Posted by Douglas  | Comments: 0

Small differences collectively change outcomes

12 Nov 2019

Success in your marketing and BD is more likely to come if you fine-tune your approach rather than making wholesale changes or searching for the next big thing - if you focus on making improvements to the way you are already doing, it will be time well spent. So where could you start?  Here are 5 ideas ...
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Posted by Douglas  | Comments: 0

Is your firm presenting the right first impression?

08 Nov 2019

In the mid-80s an advertisement for The Guardian newspaper featured a skinhead who appeared to be wrestling a man’s briefcase from his hands. The camera then cuts and viewers can see that he is, in fact, trying to rescue the man from falling bricks. This highlights the importance to not make assumptions and we are all guilty of making assumptions because we make judgements based on how we see the world.  
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Posted by Douglas  | Comments: 0

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