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Welcome to the Size 10½ Boots Blog.

Let me make you an offer you can’t refuse …

20 Feb 2020

Imagine I asked you to lend me £50 and promised to pay you back £60 within 24 hours. Sound good? Now imagine the offer is backed up by client testimonials from names you recognised know who have already accepted the offer and benefited from the 20% profit in 24 hours. What would you do?
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Posted by Douglas  | Comments: 0

Likemindedness must be a major feature in your business development plan

13 Feb 2020

If you listen to the Tenandahalf podcast or read our blogs, articles or 10½ Top Tips you will know the importance Doug - my partner in crime - and I place on likemindedness. But surely (I can hear you say) likemindedness is neither provable nor quantifiable so why do we hold it in such high esteem?
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Posted by Douglas  | Comments: 0

5 tips that will generate much more BD success than an easy but expensive quick fix

13 Feb 2020

Quick fixes like a new CRM system, a new website, new brochures or sponsoring your local sports club may (and I stress may) play a small part in promoting your practice but on their own each is highly unlikely to deliver the results you’re looking for. If you are going to make sure you adopt a genuinely productive approach to marketing and business development, you will need to follow 5 key principles ...
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Posted by Douglas  | Comments: 0

What is a brand?

11 Feb 2020

If you are a solicitor, barrister, accountant, architect or patent attorney I would define your brand as what people say about you (or your practice or your firm/chambers) when you are not in the room.
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Posted by Douglas  | Comments: 0

Why isn’t my blog working?

04 Feb 2020

Once a blog is up and running one of the questions we are asked is why we think it isn’t working and, in our experience, the answer almost always boils down to three things ...
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Posted by Douglas  | Comments: 0

Are you making the most of your case studies?

31 Jan 2020

Here are 3 practical tips to help you write and use case studies effectively ...
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Posted by Douglas  | Comments: 0

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